A swimmer competes during the UK Cold Water Swimming Championships at Tooting Bec Lido in south London January 24, 2015. (Photo by Luke MacGregor/Reuters)

Some two thousand runners dressed as Santa Claus make their way through Clapham Common during The London Santa Dash, to raise money for Great Ormond Street Hospital, in London, Britain December 4, 2016. (Photo by Dylan Martinez/Reuters)

Miss Brazil Julia Gama reacts after her team won the tug of war event during the Miss World sports competition at the Lee Valley sports complex in north London, November 26, 2014. Contestants from 126 countries are in London to compete in the 2014 Miss World competition. (Photo by Andrew Winning/Reuters)

English fashion model Daisy Lowe seen at LFW s/s 2018: Off-White x Mytheresa.com – intimate dinner at St John Bar & Restaurant during London Fashion Week September 2017 on September 17, 2017 in London, England. (Photo by MagicMoments UK)

A woman stands in front of police officers during a Black Lives Matter protest in London, following the death of George Floyd who died in police custody in Minneapolis, London, Britain, June 7, 2020. (Photo by Dylan Martinez/Reuters)

Canada's Marissa Papaconstantinou makes her way to the finish line after falling in the Women's 200m T44 Final during day ten of the IPC World ParaAthletics Championships 2017 at London Stadium on July 23, 2017 in London, England. (Photo by Peter Cziborra/Reuters)

Furniture design “Chair” by Allen Jones ( £600,000-800,000) is seen at Christie's London on September 29, 2017 in London, England. Christie's Auction House is to sell millions of pounds worth of art and design from the 20th and 21st centuries during Frieze Week from October 3rd to October 7th. (Photo by Nils Jorgensen/Rex Features/Shutterstock)

A contestant walks the runway during 2017 Miss Great Britain competition at the Mayfair A-list venue DSTRKT on May 11, 2017 in London, England. The pageant hopefuls were battling it out to represent Miss Central London. Miss Great Britain is a female beauty pageant. It is the oldest pageant in the UK, established in 1945. Following World War Two, a number of seaside resorts around the country introduced beauty contests as attractions. (Photo by Jules Annan/Barcroft Images)