An orphaned 11 month old cougar cub plays at Six Flags Discovery Kingdom on April 26, 2007 in Vallejo, California. Three cougar cubs were given to the park from the Idaho Fish & Game in March after they were found motherless in the wild and it was determined that they would not survive in the wild. (Photo by David Paul Morris/Getty Images)

Tom Palmer, the England lock, dives off at the 134 meter high Nevis Bungy jump during an England IRB Rugby World Cup 2011 team visit on September 12, 2011 in Queenstown, New Zealand. (Photo by David Rogers/Getty Images)

High winds blow sand across the highway near the original north shore of Owens Lake, now miles from the nearest pool of water, on May 5, 2007 near Lone Pine, California. (Photo by David McNew/Getty Images)

A student runs for cover as riot police clash with students during a demonstration on February 29, 2012 in Barcelona, Spain. Student associations have called upon 120,000 students to strike in protest against education cuts recently announced by the Catalan government. (Photo by David Ramos/Getty Images)

Charlotte Roirdan, from Lyon and Turnbull, poses near portrait of a woman wearing a bikini made entirely out of postcards of the Queen on April 20, 2012 in Edinburgh, Scotland. The portrait Girl in a Yellow Bikini by David Mach, is estimated to raise between £4000 to £6000 at their Scottish Contemporary Sale to be held on April 25. (Photo by Jeff J. Mitchell)

Patrick Boyle, The Earl of Glasgow and his son David, Viscount Kelburn pose at their home Kelburn Castle on August 30, 2011 in Largs, Scotland. The Earl of Glasgow has asked Historic Scotland if the graffiti can remain as a permanent feature of the Castle. The local council allowed the mural to be painted on the wall by Brazilian artists in 2007, with a three year limit put on the graffiti pending the start of rendering work at the castle.(Photo by Jeff J Mitchell/Getty Images)

Israeli magician Hezi Dean stands atop of a tower where he intends to remain for 35 hours, at Rabin square on May 18, 2011 in Tel Aviv, Israel. Dean started his most recent stunt Wednesday in an attempt to break the record of American illusionist and endurance artist David Blaine. Dean was raised on the 27-meters high tower Wednesday morning and aims to remain there with no food until Thursday evening, for a total of 35-hours. (Photo by Uriel Sinai/Getty images)

241543903 (a.k.a “Heads in Freezers”) is a numerical keyword associated with a photo meme that involves people taking pictures with their heads in the freezer & sharing them online. By tagging a series of image files with a cryptic number, a high level of search engine optimization can be easily achieved. As a result, typing “241543903” into image search engines like Google Images successfully yields pages after pages of pictures showing people’s heads in freezers.
In 2009, David Horvitz started the “Heads in Freezers” meme. Participants took photos of their heads in freezers, tagged them with “241543903” and uploaded them to social media sites like Tumblr.