Everyone wants to get something for nothing - whether it's a lucky upgrade that means you can turn left when you get on a plane instead or heading off into the economy seats, or even getting a few extra features thrown in for free when you buy a new car.

As some of the sharpest businesses around, no-one understands this quite as well as casinos and that's why they all have a system that they call comps. It's short for "complimentary offers" and these are special treats specially designed to reward you for your loyalty to the casino in question. They're basically bonuses.

Pedestrians and workers pass an upside down car art installation in a car park on the South Bank in London, February 19, 2015. British artist Alex Chinneck's illusory piece, entitled “Pick yourself up and pull yourself together”, and on display in the working car park for a week, sees a Vauxhall car suspended upside down, appearing to be gripping onto a peeled back length of tarmac. (Photo by Toby Melville/Reuters)

A man passes a poster depicting French presidential election candidate for the far-right Front National (FN) party Marine Le Pen with the face of U.S. President Donald Trump reading “Do not Trump yourself. Choose France. Vote!” on May 5, 2017 in Paris. (Photo by Joel Saget/AFP Photo)

Rickshaw puller Shiori Yoshida, 28, attracts tourists to the guided tour at the Asakusa district in Tokyo, Japan on August 22, 2023. Pullers walk or run an average of 20 km (12 miles) a day and, in addition to being physically strong, they must have extensive knowledge of Tokyo and know how to engage with the tourists who mostly hire them for sightseeing. “I have fun and enjoy myself”, Yoshida said. “In order for the customers to enjoy themselves, I also enjoy myself”. (Photo by Issei Kato/Reuters)

“Self-educated photographer, Quebec. I always impassioned myself for the animal world and natural spaces, in particular for the red squirrels and the titmouses. Having reached sixty and more, I am nothing any more has to prove but all has to show”. – Andre Villeneuve. Photo: “Eat and run”. (Photo by Andre Villeneuve)

Scared of Heights. “Taken from the highest residential building in Asia: the Zenith in Busan. This was taken with official permission (which took me months to get) and safety measures were taken. I had to hang myself over the edge to get this shot. Not for the faint of heart! But when you’re at a height like this, the world below you just seems different. It takes away the fear one would normally have, and gives a sense of peace instead”. (Photo by Albert Dros/NatGeo Cities Travel Photographer of the Year 2017)

A statue of Vladimir Lenin in 1905 Goda Square in Yekaterinburg, Russia on October 14, 2020, with a face mask put on and signed “Protect Yourself and the Ones You Love”. A group of medical volunteers has put face masks on local statues with consent from the authorities. (Photo by Donat Sorokin/TASS)