“The UMO 24 Karat Gold Facial uses 24-karat gold and Gamma PGA, a potent hydrating compound, to lighten, brighten, hydrate and tone aging skin”. – Medica.bz.

Photo: A woman receives UMO Inc.'s “Gold Facial Treatment” as she is covered with sheets of 24-carat gold, said to be effective for anti-aging care, during the Beautyworld Japan Exhibition on May 8, 2007 in Tokyo, Japan. (Photo by Junko Kimura/Getty Images)

Thousands of fireflies dance around Aurora Ghizzi Panizza, age 4, in the grounds of the 15th-century Castello di Torrechiara in Parma, Italy on July 16, 2022. (Photo by Alberto Ghizzi Panizza/Animal News Agency)

Figure Skating, ISU Grand Prix Rostelecom Cup 2016/2017, Ice Dance Short Dance, Moscow, Russia on November 4, 2016. Kaitlyn Weaver and Andrew Poje of Canada compete. (Photo by Grigory Dukor/Reuters)

A woman toes a tube carrying a man during the Ice and snow carnival at Taoranting park in Beijing, China, January 25, 2016. (Photo by Kim Kyung-Hoon/Reuters)

These horses are pictured in the Khentii province in eastern Mongolia during the Winter Horse Festival – where skillful horsemen gather to challenge the strength of their horses and show off their riding skills. Pictures were taken by Batzaya Choijiljav, a travel company director from Mongolia. Here: The fur of a horse ices up in the –40 cold of Mongolia. (Photo by Batzaya Choijiljav/Caters News)

An ice hockey-themed crew in the 2018 Zaplyv festival of handmade inflatables in 300 Years of St Petersburg Park in St Petersburg, Russia on August 5, 2018. (Photo by Peter Kovalev/TASS)

Ballerinas perform during an ice-cream factory promotional event at an observation floor of the Moscow International Business Centre, also known as “Moskva-City”, in Moscow, Russia October 25, 2018. (Photo by Shamil Zhumatov/Reuters)

The Bondi Icerbergs Pool was converted into a giant esky ice chest during the filiming of a Jim Beam commercial at Bondi Icebergs on March 21, 2013 in Sydney, Australia. (Photo by Marianna Massey)