People dressed as mermaids and mermen take part in the group swim during the MerMagic Convention at the Freedom Aquatic & Fitness Center in Manassas, Virginia on March 4, 2023. The event bills itself as the “World's Largest Mermaid Convention”. (Photo by Joseph Prezioso/AFP Photo)

To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.

A picture taken on March 16, 2017 shows women dressed up as mermaids posing by a pool at a mermaid training school in Moscow. Russian women who have dreamt of becoming a mermaid since their youngest years, start turning their fantasies into reality with a new type of fitness – mermaid swimming. (Photo by Natalia Kolesnikova/AFP Photo)

Regina Sarrubbo (25, Long Island resident, personal fitness trainer) takes advantage of the Brooklyn Bridge Park in NYC waterfront by working on her flexibility moves on June 18, 2020. (Photo by Paul Martinka/The New York Post)

Bikini-clad women sit as they operate a 3.6 metre-high custom-made female robot at the “Robot Restaurant” in Kabukicho, one of Tokyo's best known red light districts, August 15, 2012. (Photo by Tokyo Scum Brigade)

Bikini-clad women ski as they are led by a car during a performance on the frozen Yenisei River outside Krasnoyarsk, Siberia, Russia, March 20, 2016. The performance, entitled “Siberian Spring's Strings” and created with the participation of artist Vasily Slonov, marked the day of spring equinox (vernal equinox), according to organizers. (Photo by Ilya Naymushin/Reuters)