British model and actress Rosie Huntington-Whiteley arrives for the Versace's fall-winter 2015/2016 Haute Couture fashion collection presented in Paris, France, Sunday, July 5, 2015. (Photo by Thibault Camus/AP Photo)

A TV cameraman drives into Usain Bolt of Jamaica after the men's 200m final during the Beijing 2015 IAAF World Championships at the National Stadium, also known as “Bird's Nest”, in Beijing, China, 27 August 2015. Bolt won the race. (Photo by Rolex Dela Pena/EPA)

A young woman drinks beer at Hofbraeuhaus beer tent on the opening day of the 2015 Oktoberfest on September 19, 2015 in Munich, Germany. The 182nd Oktoberfest will be open to the public from September 19 through October 4and will draw millions of visitors from across the globe in the world's largest beer fest. (Photo by Johannes Simon/Getty Images)

Victoria's Secret Angel Martha Hunt celebrates the 2015 What Is s*xy? List in San Diego on September 26, 2015 in San Diego, California. (Photo by Joe Scarnici/Getty Images for Victoria's Secret)

Participants of the Sarenza High Heel Race 2015 warm up prior to the race during a party of the online shoe store, in Paris, Thursday, October 15, 2015. Competitors in teams of three girls race wearing shoes with more than 8 cm-high heels. (Photo by Francois Mori/AP Photo)

Sepak Takraw, ISTAF Super Series Finals Thailand 2014/2015, Nakhon Pathom Municipal Gymnasium, Huyjorake Maung, Nakonprathom, Thailand on October 20, 2015: Thailand's Sudaporn Palang in action during the group stage. (Photo by Asia Sports Ventures/Action Images via Reuters)

Using clever low exposure techinques, photographer Rolf Maeder managed to capture multiple strikes hitting the canyon under atmospheric stormy skies. (Photo by Rolf Maeder)

This interesting and canny project by Joseph Ford combines aerial photography with fashion, using a technique that I have never seen before. The concept is simple, yet ingenious. Using various elements within both the aerial and fashion images, Joseph alligns them next to one another to create an alternative reality, and in some shots, it seems as if the garments were purposely created for this to happen. Such a great project that has so much room for experimentation.