A Sponge Bob Square Pants character is helped up a flight of stairs during the 2013 London Toy Fair at Olympia Exhibition Centre on January 22, 2013 in London, England. The annual fair which is organised by the British Toy and Hobby Association, brings together toy manufacturers and retailers from around the world. (Photo by Dan Kitwood)

A campaign model demonstrates crazy eyes glasses during the International Tokyo Toy Show 2016 in Tokyo, Japan, 09 June 2016. The trade show opens to the general public on 11 and 12 June. (Photo by Christopher Jue/EPA)

New York based artist Jason Freeny slices open pop-culture characters to reveal their insides. He takes vinyl toys of annimated icons such as Stewie Griffin, Nemo and Mario, and stuffs them with Sculpey modelling clay. He then carves out bones aqnd organs using dental tools.

London's Regent Street was transformed into a festive wonderland as over 800,000 revellers enjoyed the Hamleys annual Christmas Toy Parade on November 19, 2017 in London, England. (Photo by Tristan Fewings/Getty Images for Hamleys)