Daisuke Nagasawa, 49, has spent the past few years taking his two faithful cats, Daikichi and Fuku-Chan, around the world with him. Here: Daisuke Nagasawa travels nationally and internationally with his beautiful kitties Fuku-Chan and Daikichi. The two pose under the iconic Japanese cherry blossoms. (Photo by Daisuke Nagasawa/Caters News Agency)

A hostage runs towards a police officer outside Lindt cafe, where other hostages are being held, in Martin Place in central Sydney December 15, 2014. Two more hostages have run out of the cafe at the center of a siege in Sydney, Australia's largest city, according to a Reuters witness at the site. The two women were both wearing aprons indicating they were staff at the Lindt cafe where a gunman has been holding an unknown number of hostages for several hours. Three men had earlier run out of the cafe. (Photo by Jason Reed/Reuters)

As these Cafe Taina Coffee ads explicitly assert, there are "times when sleeping is not an option."
Executed by Giovanni + Draft FCB, this animated advertising campaign captures two situations in which awareness is of necessity: when you're trapped in a jail cell with a large creepy inmate, and when a fellow castaway is equally prepared to resort to cannibalism as you are. It's very lucky that the cartoon characters in the Cafe Taina Coffee ads had a bag of the grind handy, or one tired blink may have been their last.

A seven-week-old Persian kitten peers into a goldfish bowl, 9th October 1972. (Photo by William Vanderson/Fox Photos/Hulton Archive/Getty Images)

A member of staff prepares herself a crisp sandwich in the Simply Crispy sandwich cafe in Belfast, northern Ireland January 12, 2015. The sandwich shop which opened on Monday is the world's first crisp sandwich cafe, local media reported. The idea of a crisp sandwich cafe started as a joke article on a website called Ulster Fry. The hilarious piece poked fun at recent ridiculous foody trends like the cereal café that opened in London last year. What was once a satirical joke has now become reality, after Belfast cafe owner Andrew McMenamin decided to make it happen. Customers will be able to choose their bread and crisps and add cheese or ham to their sandwich, which will be served with soup and chips. (Photo by Cathal McNaughton/Reuters)

A little girl hangs three Siamese kittens on a washing line in a garden in Croydon, London. (Photo by Fox Photos/Getty Images). 14th July 1931

These adorable cats – which are twins – showcase their contrasting blue and green eyes. The cats have a condition called heterochromia iridis, which causes each eye to vary in color. (Photo by @sis.twins/Caters News Agency)