Two of the first six “neighborhood electric vehicles” (NEV) to be leased by the U.S. Army are on display during an introductory ceremony at Fort Myer January 12, 2009 in Arlington, Virginia. The Army has leased 800 of the non-tactical NEVs with a goal of 4,000 vehicles by 2011. These NEVs are manufactured by the Global Electric Motorcars division of Chrysler Corporation. With a full eight-hour charge, the NEVs can traverse 30 miles at a top speed of 25-miles-per-hour. (Photo by Chip Somodevilla/Getty Images)

Kambeba Indian, Dream Braga, 18, aims his arrow in a jungle near the village Tres Unidos, Amazon state May 9, 2015. Dream Braga has been shooting fish with a bow and arrow for most of his life. In the Amazonian village where he grew up, that was what kids did for food and fun. He participated in the Indigenous Archery Project which recruits Amazon native children to compete with modern archery equipment and try for a place on the national team, with the 2016 Olympics in Rio de Janeiro as their ultimate goal. After training with Olympic coaches for three months, he has now been promoted to Brazil's national team. (Photo by Bruno Kelly/Reuters)

Several hundred swimmers took a sunrise dip in the North Sea at Portobello Beach, for the International Women’s Day Swimrise on March 08, 2022 in Edinburgh, Scotland. Women from all backgrounds, abilities and ages come together in aid of Edinburgh Women’s Aid, Edinburgh Rape Crisis and Held in Our Hearts. (Photo by Jeff J. Mitchell/Getty Images)

The interior of a house is damaged after an earthquake in Imphal, capital of the northeastern Indian state of Manipur, Monday, January 4, 2016. Five deaths have been reported from in and around Imphal due to falling debris. Imphal has a population of 270,000, and people were jolted from their sleep and ran out of their homes in panic. (Photo by Bullu Raj/AP Photo)

With six-inch fangs and weighing in at 600lb, Saber and Janda are no ­ordinary house cats. Yet these huge Bengal tigers live in Janice Haley’s suburban garden and are treated like ordinary pets. They are fed by hand, get strokes and cuddles, and white male Saber goes to sleep sucking on her finger. Janice’s life changed 20 years ago when she spotted an advert for a tiger training course in her local paper – and two years later arrived home with her first cub. Then in 2002 she bought Janda, who is now 12. Photo: The pair are best of friends. (Photo by Ruaridh Connellan/Barcroft Media)

As these Cafe Taina Coffee ads explicitly assert, there are "times when sleeping is not an option."
Executed by Giovanni + Draft FCB, this animated advertising campaign captures two situations in which awareness is of necessity: when you're trapped in a jail cell with a large creepy inmate, and when a fellow castaway is equally prepared to resort to cannibalism as you are. It's very lucky that the cartoon characters in the Cafe Taina Coffee ads had a bag of the grind handy, or one tired blink may have been their last.

“Space Exploration Technologies Corp. (SpaceX) is an American space transport company founded by PayPal co-founder Elon Musk. It has developed the Falcon 1 and Falcon 9 rockets, both of which are built with a goal of being reusable launch vehicles. SpaceX is also developing the Dragon spacecraft to be carried to orbit by Falcon 9 launch vehicles. SpaceX designs, tests and fabricates the majority of their components in-house, including the Merlin, Kestrel, and Draco rocket engines. In December 2010, SpaceX became the first private company to successfully launch, orbit and recover a spacecraft (a Dragon)”. – Wikipedia

Photo: Elon Musk, CEO of Space Exploration Technologies Corp, speaks during a news conference at the National Press Club April 5, 2011 in Washington, DC. Elon Musk, CEO of Space Exploration Technologies Corp (SpaceX) and Tesla Motors, held the news conference to announce SpaceX's Falcon Heavy rocket which could complete missions to the International Space Station and Moon and should be ready for use by the end of 2012. (Photo by Brendan Smialowski/Getty Images)

An aerial view shows the Amazon rainforest at the Bom Futuro National Forest near Rio Pardo in Porto Velho, Rondonia State, Brazil, September 3, 2015. The town of Rio Pardo, a settlement of about 4,000 people in the Amazon rainforest, rises where only jungle stood less than a quarter of a century ago. Loggers first cleared the forest followed by ranchers and farmers, then small merchants and prospectors. Brazil's government has stated a goal of eliminating illegal deforestation, but enforcing the law in remote corners like Rio Pardo is far from easy. (Photo by Nacho Doce/Reuters)