Youtubers wearing masks of pigs film a video at a shopping district which has fewer people than usually amid the coronavirus disease (COVID-19) outbreak in Tokyo, Japan, May 19, 2020. (Photo by Kim Kyung-Hoon/Reuters)

American singer-songwriter and actress Olivia Rodrigo accepts the Song of the Year award for “Drivers License” onstage during the 2021 MTV Video Music Awards at Barclays Center on September 12, 2021 in the Brooklyn borough of New York City. (Photo by Mario Anzuoni/Reuters)

Tom Kaulitz and Heidi Klum attend Heidi Klum's 20th Annual Halloween Party presented by Amazon Prime Video and SVEDKA Vodka at Cathédrale New York on October 31, 2019 in New York City. (Photo by Craig Barritt/Getty Images for SVEDKA)

A Chinese girl in traditional dress eats her lunch in a Five Guys restaurant in between shooting videos for her Chinese social media account on October 18, 2023 in London, United Kingdom. (Photo by Dan Kitwood/Getty Images)

Nine years ago, Tom Carter traveled from San Francisco to China, responding to a job posting that turned out to be a scam. He managed to find another job as a teacher, and saved enough money to embark on a 56,000 km trip through all of China's 33 provinces that lasted two years. Carrying a camera – just a a 4-megapixel point-and-shoot – Carter captured some amazing images of the widely varying landscape, people, and architecture across the nation. Photo: Buddhist pilgrim family from Sichuan. (Photo by Tom Carter via The Atlantic)

In this image released on October 2, Bella Hadid is seen backstage during Rihanna's Savage X Fenty Show Vol. 2 presented by Amazon Prime Video at the Los Angeles Convention Center in Los Angeles, California; and broadcast on October 2, 2020. (Photo by Jerritt Clark/Getty Images for Savage X Fenty Show Vol. 2 Presented by Amazon Prime Video)

To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.