Visitors watch as Grigory Broverman, a member of the Cryophile winter swimmers club, pours a bucket of cold water over his 6-year-old daughter Liza during a flash mob, part of a celebration of Polar Bear Day at the Royev Ruchey Zoo in a suburb of the Siberian city of Krasnoyarsk, Russia, November 29, 2015. The air temperature was around minus 5 degrees Celsius. (Photo by Ilya Naymushin/Reuters)

Tattooist Jay Freestyle, who is based in Amsterdam, creates what only can be described as works of art that last forever on his clients' skin. His style is freehand – without any sketch or stencil and he inks the incredible drawings straight onto body parts. They might look expertly planned, but the swashes of colour, detailed line work and geometric shapes are all the result of some clever improvisation. Photo: An amazing example of his mixed style. (Photo by Jay Freestyle/360 Media Solutions)

A vendor (C) cuts slaughtered dogs for sale at his roadside stall in Duong Noi village, outside Hanoi December 16, 2011. While animal rights activists have condemned eating dog meat as cruel treatment of the animals, it is still an accepted popular delicacy for some Vietnamese, as well in some other Asian countries. Duong Noi is well-known as a dog-meat village, where hundreds of dogs are killed each day for sale as popular traditional food. Dog-eating as a custom is rooted in Vietnam and was developed as a result of poverty. One kilogram of dog meat costs about 130,000 dongs ($6.2). (Photo by Reuters/Kham)

Horse archery competitor Kimberley Robertson with her horse Chiko at her home in Hirstglen, Queensland, Australia on April 9, 2024. (Photo by Aston Brown/The Guardian)

As these Cafe Taina Coffee ads explicitly assert, there are "times when sleeping is not an option."
Executed by Giovanni + Draft FCB, this animated advertising campaign captures two situations in which awareness is of necessity: when you're trapped in a jail cell with a large creepy inmate, and when a fellow castaway is equally prepared to resort to cannibalism as you are. It's very lucky that the cartoon characters in the Cafe Taina Coffee ads had a bag of the grind handy, or one tired blink may have been their last.

Split Apple Rock is a geological rock formation in The Tasman Bay off the northern coast of the South Island of New Zealand. Made of granite, it is in the shape of an apple which has been cut in half. It is a popular tourist attraction in the waters of the Tasman Sea approximately 50 metres off the coast between Kaiteriteri and Marahau. The rock sits in shallow water at low tide and is accessible by wading. It is also a point of interest for the many tourist boats and pleasure craft which operate along the shores of the Abel Tasman National Park. The cleft to produce two sides of the 'apple' was a natural occurrence. It is unknown when this happened and therefore the cleaving of the rock has attracted mythological explanations.

A “scissors” dancer grabs her shoe with her mouth while performing in a national scissors dance competition in the outskirts of Lima December 1, 2013. The Danza de las tijeras, or scissors dance, is a traditional dance from the Peruvian southern region of the Andes, in which two or more performers take turns dancing while accompanied with music from a harp and a violin. Dancers would display various skills and moves, which include cutting the air with the use of a scissors. (Photo by Enrique Castro-Mendivil/Reuters)