While the lido was described as bringing “modernism to the masses” on the British coast it was just the latest example of a trend that had been developing since Victorian times – transforming seaside towns into resorts for leisure and entertainment. In the latter half of the nineteenth century, the fashion was for local authorities to build great piers stretching from the promenade out into the sea. The Eastbourne Pier, pictured here in May 1931, was erected between 1866 and 1870 to an ingenious design by Eugenius Birch, which saw the structure sitting on special cups allowing the supporting struts to “move” in bad weather. Arranged on the pier's 1,000-foot length were kiosks, a theatre, a ballroom and a camera obscura. 1931. (Photo by Aerofilms Collection via “A History of Britain From Above”)

Galapagos – Rocking the Cradle: Four major ocean currents converge along the Galapagos archipelago, creating the conditions for an extraordinary diversity of animal life, April 25, 2016. The islands are home to at least 7,000 flora and fauna species, of which 97 percent of the reptiles, 80 percent of the land birds, 50 percent of the insects and 30 percent of the plants are endemic. (Photo by Thomas P. Peschak for National Geographic/World Press Photo)

Angele Blank, right, and Virginia Promeyrat wait for the start of the Greenwich Village Halloween Parade, Saturday October 31, 2015, in New York. (Photo by Tina Fineberg/AP Photo)

A camel herder removes the rope from the mouth of a camel at the Pushkar Fair in Rajasthan, India, November 22, 2015. Thousands of animals, mainly camels, are brought to the annual fair to be traded. (Photo by Jitendra Prakash/Reuters)

Germany's Wolfgang Kimmig-Liebe, who has been volunteering as Santa Claus for years, is searched by a Carabiniere paramilitary police officer before entering in St. Peter's Square at the Vatican to attend Pope Francis general audience, Wednesday, December 2, 2015. (Photo by Alessandra Tarantino/AP Photo)

Four-year-old Rashida from Kobani, Syria, part of a new group of more than a thousand immigrants, sleeps as they wait at border line of Macedonia and Greece to enter into Macedonia near Gevgelija railway station August 20, 2015. (Photo by Ognen Teofilovski/Reuters)

A young Thai man jumps in the air and cheers as his rocket takes off at the Bun Bang Fai Rocket Festival on May 10, 2015 in Yasothon, Thailand. (Photo by Taylor Weidman/Getty Images)

A visitor poses for a photograph in front of a 3D painting depicting a Japanese Imperial army soldier at a 3D art gallery in Beijing January 16, 2015. (Photo by Kim Kyung-Hoon/Reuters)