An activist takes a selfie during a protest ahead of the 2015 Paris Climate Conference, in Paris, Sunday, November 29, 2015. More than 140 world leaders are gathering around Paris for high-stakes climate talks that start Monday, and activists are holding marches and protests around the world to urge them to reach a strong agreement to slow global warming. (Photo by Christophe Ena/AP Photo)

A Palestinian social activist working for the International South South Cooperation (Cooperazione Internazionale Sud Sud, or CISS) entertain children who are patients inside a hospital in Gaza City August 31, 2015. Activists working for the Italian non-profit NGO use entertainment and humour to help bring treatment to children suffering from psychological trauma in the Gaza Strip. (Photo by Mohammed Salem/Reuters)

Activists and supporters of Ukrainian nationalist groups light flares during a rally to mark the third anniversary of the Euromaidan Revolution in downtown Kiev, Ukraine, 21 November 2016. About one thousand activists took park in the rally during which they burned tires on the Independence Square, destroyed the Russian bank Sberbank and broke windows in the office of a Ukrainian politician Viktor Medvedchuk, according to Ukrainian media. (Photo by Roman Pilipey/EPA)

Ukrainian police detain activists of women's rights group Femen as they protest against homophobia outside the parliament building in Kiev, Ukraine, November 12, 2015. Femen and gay rights activists are pushing parliament to adopt bills, including one that would ban discrimination in the workplace based on sexuality, which is included in a package of laws to liberalise Ukraine's visa regime with the EU. (Photo by Gleb Garanich/Reuters)

An injured fan is helped by a riot policeman during clashes between Red Star Belgrade and Partizan Belgrade fans in the stadium before the teams' Serbian Superliga soccer match in Belgrade, April 25, 2015. Serbian league leaders Partizan Belgrade held champions and bitter city foes Red Star to a 0-0 draw in a derby match marred by bad crowd trouble before kickoff on Saturday. The start was delayed for 45 minutes after home Red Star supporters pelted riot police with seats and flares, forcing officers to retreat from the north tier that houses the club's diehard fans. (Photo by Marko Djurica/Reuters)

Belgium's Davina Philtjens comforts Italy's Manuela Giugliano sitting on the ground at the end of the Women Euro 2022 group D soccer match between Italy and Belgium at the Manchester City Academy Stadium, in Manchester, England, Monday, July 18, 2022. Belgium won 1-0 to advance to the quarterfinals. (Photo by Jon Super/AP Photo)

For our latest mission, we put a Carnegie Hall orchestra in the middle of New York City and placed an empty podium in front of the musicians with a sign that read, “Conduct Us.” Random New Yorkers who accepted the challenge were given the opportunity to conduct this world-class orchestra. The orchestra responded to the conductors, altering their tempo and performance accordingly. This project was a collaboration with Carnegie Hall and Ensemble ACJW.

A year ago, we at HootSuite showed just how much we love Game of Thrones with our Social Media Winter is Coming infographic. The infographic was a visual representation of the quiet battles being fought between many social networks, who were building walls and blocking access between their respective sites and apps. That graphic was a hit with the social media community, so we knew we had to take things up a notch for this season’s premiere. Enter the Game of Social Thrones video.