In the spring of 1965, within weeks of 3,500 American Marines arriving in Vietnam, a 39-year-old Briton named Larry Burrows began work on a feature for LIFE magazine, chronicling the day-to-day experience of U.S. troops on the ground – and in the air – in the midst of the rapidly widening war. The photographs in this gallery focus on a calamitous March 31, 1965, helicopter mission; Burrows’ “report from Da Nang”, featuring his pictures and his personal account of the harrowing operation, was published two weeks later as a now-famous cover story in the April 16, 1965, issue of LIFE.

Photo: Man your battle stations: The crew chief of helicopter Yankee Papa 13, lance corporal James C. Farley, mans an M-60 machine gun during a mission near Da Nang, Vietnam on March 31, 1965. (Photo by Larry Burrows/Time & Life Pictures)

A Thorneycroft motor van as used during World War I. (Photo by Topical Press Agency/Getty Images). August 1914

Dayang Nur Atikah, poses as she is announced as the winner of the Supermodel of the World Malaysia 2011 at Sepang International Circuit on April 10, 2011 in Kuala Lumpur, Malaysia. Dayang Nur Atikah, 18, will represent Malaysia at the 30th anniversary of the Ford Models Search in New York. (Photo by Syamsul Bahri Muhammad/Getty Images)

Visitors look at a plastinated gorilla on the opening day at the Body World Animals exhibition at the Cologne Zoo on April 15, 2011 in Cologne, Germany. The exhibition is by Gunther von Hagens, who uses a special process to preserve real bodies, whether animal or human, in order to display the inner organs, muscles and other physical elements. The exhibition will be open to the public until September 30.

A pedestrian walks by an Apple Store following an announcement that Apple has become the world's most valuable brand on May 9, 2011 in San Francisco, California. In a report released by London based Millward Brown, Apple Inc. has surpassed Google to claim the top spot in a global ranking of brand value this year with an estimated value of more than $153 billion up 84 percent from last year. (Photo by Justin Sullivan/Getty Images)

A girl holds up a photo of Pope Benedict XVI which reads “tear his face” during a protest against the World Youth Day 2011 celebrations taking place on August 17, 2011 in Madrid, Spain. Initiated by Pope John Paul II in 1985, World Youth Day youth-oriented events for the celebration of the Catholic faith are held every three years in a different country; this time in Madrid from August 16 – 21, with Pope Benedict XVI in attendance. (Photo by Denis Doyle/Getty Images)

The Upside Down Room, with furniture on the ceiling and real beds and chairs that open out of the floor, is one of many creative and even bizarre rooms shown photographed February 14, 2002 at the Propeller Island City Lodge in Berlin, Germany. Owner, artist and musician Lars Stroschen designed the rooms of the hotel, which has 28 rooms and has been open since June, 2001. (Photo by Sean Gallup/Getty Images)

A protester sprays paint on the window of a bank during a rally against Expo 2015 in Milan, Italy, April 30, 2015. The Milan Expo will open in the city on May 1. Officials are counting on some 20 million visitors to the six month-long exhibition of products and technologies from around the world. (Photo by Stefano Rellandini/Reuters)