Father Angel (L), parish priest of San Anton Church blesses a dog during the celebrations of San Anton in Madrid, Spain on January 17, 2018. (Photo by Fernando Alvarado/EFE via ZUMA Press)

Natalie Portman and Tessa Thompson speak at the Marvel Studios Panel during 2019 Comic-Con International at San Diego Convention Center on July 20, 2019 in San Diego, California. (Photo by Kevin Winter/Getty Images)

A man with a glitter beard marches along the San Francisco Pride parade route in San Francisco, California on Sunday, June, 26, 2016. (Photo by Josh Edelson/AFP Photo)

An indigenous woman kicks the ball during a Mayan ball game match in Tecpan, Guatemala on March 23, 2024. Dressed in shorts, girdle and uncovered torso, members of eleven teams from the Guatemalan indigenous departments of Chimaltenango, Quiche, Solola and Quetzaltenango, as well as one from El Salvador, commemorated the March equinox with a tournament of the ancestral Mayan ball game on Saturday. (Photo by Photo by Johan Ordonez/AFP Photo)

As these Cafe Taina Coffee ads explicitly assert, there are "times when sleeping is not an option."
Executed by Giovanni + Draft FCB, this animated advertising campaign captures two situations in which awareness is of necessity: when you're trapped in a jail cell with a large creepy inmate, and when a fellow castaway is equally prepared to resort to cannibalism as you are. It's very lucky that the cartoon characters in the Cafe Taina Coffee ads had a bag of the grind handy, or one tired blink may have been their last.

In this photo taken late Thursday, May 7, 2015, a prison guard, left, and seated inmates cast shadows on a wall while waiting for the beginning of a rock concert by Romanian band Pro Musica, inside the Popa Sapca jail in Timisoara, western Romania. (Photo by Adi Piclisan/AP Photo)

A protester poses for a photo in front of a burning barricade in Barcelona, Spain on February 17, 2021 as a protest following the imprisonment of rapper “Pablo Hasel” convicted to jail for glorifying terrorism and insulting Spain's former king in lyrics turns into riots for a second night. (Photo by Matthias Oesterle/ZUMA Wire/Rex Features/Shutterstock)

“San Diego Comic-Con International, also known as Comic-Con International: San Diego (as given on its website), and commonly known as Comic-Con or the San Diego Comic-Con, was founded as the Golden State Comic Book Convention and later the San Diego Comic Book Convention in 1970 by Shel Dorf and a group of San Diegans. It is traditionally a four-day event (Thursday through Sunday — though a three-hour preview night on Wednesday is open to professionals, exhibitors, and some guests pre-registered for all four days) held during the summer in San Diego, California, United States, at the San Diego Convention Center. Comic-Con is both the name of the annual event and the common name of the organization”. – Wikipedia

Photo: Rannie Rodil and Laya Bella attend Day 1 at Comic-Con 2011 on July 21, 2011 in San Diego, California. (Photo by John Shearer/Getty Images)