“Old Mursi woman”. Old woman by the huts of her village. Location: Marenke, Omo valley, Ethiopia. (Photo and caption by Jorge Fernandez/National Geographic Traveler Photo Contest)

ATTENTION! All pictures are presented in high resolution. To see Hi-Res images – just TWICE click on any picture. In other words, click small picture – opens the BIG picture. Click BIG picture – opens VERY BIG picture.

“Sokolica”. Sokolica, Poland. (Photo and caption by Marcin Kęsek/National Geographic Traveler Photo Contest)

ATTENTION! All pictures are presented in high resolution. To see Hi-Res images – just TWICE click on any picture. In other words, click small picture – opens the BIG picture. Click BIG picture – opens VERY BIG picture.

The eruption of Cordon Caulle began on June 4, 2011, located in the Region of Los Rios in Chile. For about 12 months, people and animals became accustomed to living with the daily fall of ash, which also caused problems in the air traffic in South America. The explosions and lightning during first days of the eruption could be seen from hundreds of miles around. This photograph was taken on the second night of eruption from the town of Lago Ranco. (Photo and caption by Francisco Negroni/National Geographic Traveler Photo Contest)

ATTENTION! All pictures are presented in high resolution. To see Hi-Res images – just TWICE click on any picture. In other words, click small picture – opens the BIG picture. Click BIG picture – opens VERY BIG picture.

An Apple Inc., employee holds the new white iPhone 4 at the Apple store April 28, 2011 in Palo Alto, California. The long awaited white iPhone, first announced in June of 2010, went on sale worldwide for the first time today. (Photo by David Paul Morris/Getty Images)

If you see a weird trend or a mind boggling commercial, you know that it’s from Japan. Take the latest one for example. You might be misled be the title into thinking that those bloody bastards are killing poor rabbits and making iPhone cases out of them. However, the reality is much more adorable. The new trend is placing iPhones on rabbit’s tummies and taking pictures of it. Rabbits make the perfect iPhone holders! Not only are they fluffy as hell, they can also nibble on your fingers while you try to type a message, or try voiding your iPhone’s warranty by shaking your iPhone off while trying to escape this humiliation.

As these Cafe Taina Coffee ads explicitly assert, there are "times when sleeping is not an option."
Executed by Giovanni + Draft FCB, this animated advertising campaign captures two situations in which awareness is of necessity: when you're trapped in a jail cell with a large creepy inmate, and when a fellow castaway is equally prepared to resort to cannibalism as you are. It's very lucky that the cartoon characters in the Cafe Taina Coffee ads had a bag of the grind handy, or one tired blink may have been their last.