Australian jouster Kimberly Belcher poses for a portrait in her armour on the sidelines of the jousting tournament at the St Ives Medieval Fair in Sydney, one of the largest of its kind in Australia, September 22, 2016. (Photo by Jason Reed/Reuters)

Extraordinary images of the cruise ship by Jonathan Danko Kielkowski from his book Concordia, published by White Press. The German photographer swam out to where the ship – which ran aground off Tuscany in 2012 with the loss of 32 lives – is moored. Francesco Schettino, the ship’s captain, was jailed for 16 years over the accident. (Photo by Jonathan Danko Kielkowski)

Fireplace for children, Trondheim, Norway, by Haugen/Zohar. The children of Trondheim come to sit around the fire and tell stories in this whimsical cone hut, made with materials recycled from a construction site. (Photo by Jason Havneraas/The Guardian)

The new MacBook Pro is shown during the keynote address at the Apple 2012 World Wide Developers Conference (WWDC) at Moscone West on June 11, 2012 in San Francisco, California. This is Apple’s latest flagship laptop featuring an updated processor and a super high resolution screen that features 5.1 million pixels – 3 million more than a typical high-definition television.

In this Saturday, March 3, 2018, photo, a contestant gets ready to throw a hatchet at a wooden bull's-eye at the Kick Axe Throwing venue in the Brooklyn borough of New York. Kick Axe Throwing is the first bar in New York City to pick up on a nationwide trend of ax throwing, a growing sport that some enthusiasts hope will take off the way bowling did in the last century. (Photo by Mary Altaffer/AP Photo)

Dynam employees say a greeting message as they receive customer-care training ahead of the grand opening of the company's pachinko parlour in Fukaya, north of Tokyo July 29, 2014. Japan's once-booming pachinko industry, grappling with a greying customer base and the threat of new competition from casinos, is adopting a softer touch and smoke-free zones to lure a new generation of players, particularly women. Pachinko, a modified version of pinball, is a fading national obsession, with about 12,000 parlours nation-wide and one in thirteen people playing the game. But that figure is declining as the population shrinks and younger people prefer games on their mobile phones. (Photo by Issei Kato/Reuters)

Everyone wants to get something for nothing - whether it's a lucky upgrade that means you can turn left when you get on a plane instead or heading off into the economy seats, or even getting a few extra features thrown in for free when you buy a new car.

As some of the sharpest businesses around, no-one understands this quite as well as casinos and that's why they all have a system that they call comps. It's short for "complimentary offers" and these are special treats specially designed to reward you for your loyalty to the casino in question. They're basically bonuses.

Lightning strikes as smoke billows following an Israeli airstrike in Gaza City on October 9, 2023. The death toll from the unprecedented assault by Palestinian militant group Hamas on its territory rose to 900 in Israel, which has retaliated with a withering barrage of strikes on Gaza, raising the death toll there to 687. (Photo by Mohammed Abed/AFP Photo)