An injured young woman is led away after an incident at Parsons Green underground tube station in west London on September 15, 2017. Police and ambulance services said they were responding to an “incident” at Parsons Green underground station in west London on Friday, following media reports of an explosion. A Metro. co. uk reporter at the scene was quoted by the paper as saying that a white container exploded on the train and passengers had suffered facial burns. (Photo by Luke MacGregor/Reuters)

Comedian Chevy Chase gets a kiss on his ear from co-star Benji as the two held a press conference in Los Angeles, September 6, 1979, at which they announced their up-coming movie “Oh Heavenly Dog” would begin filming this month. The film will be shot on location in London, Berlin and Paris; but due to British quarantine laws a double will be used for Benji at the London location. (Photo by Nick Ut/AP Photo)

This image was taken purely by chance, when Fujioka happened to pass a group of schoolgirls striking a popular social media pose in Hiroshima in 2017. “I didn’t even notice the Atomic Bomb Dome (war memorial) behind them when I photographed this image – the girls probably didn’t either. The past and present of Hiroshima co-exists here, with a river running between”. (Photo by Aya Fujioka)

Tourists take photographs as a wild sika deer eats a bag on June 6, 2019 in Nara, Japan. Nara's free-roaming deer have become a huge attraction for tourists. However, an autopsy on a deer that was recently found dead near one of the city's famous temples discovered 3.2kg of plastic in its stomach and caused concern at the effect of tourism as Japan struggles to cope with a huge increase in domestic and international tourists. (Photo by Carl Court/Getty Images)

A dead green sea turtle is collected from the beach at the Khor Kalba Conservation Reserve, in the city of Kalba, on the east coast of the United Arab Emirates, Tuesday, February 1, 2022. A staggering 75% of all dead green turtles and 57% of all loggerhead turtles in Sharjah had eaten marine debris, including plastic bags, bottle caps, rope and fishing nets, a new study published in the Marine Pollution Bulletin. The study seeks to document the damage and danger of the throwaway plastic that has surged in use around the world and in the UAE, along with other marine debris. (Photo by Kamran Jebreili/AP Photo)

As these Cafe Taina Coffee ads explicitly assert, there are "times when sleeping is not an option."
Executed by Giovanni + Draft FCB, this animated advertising campaign captures two situations in which awareness is of necessity: when you're trapped in a jail cell with a large creepy inmate, and when a fellow castaway is equally prepared to resort to cannibalism as you are. It's very lucky that the cartoon characters in the Cafe Taina Coffee ads had a bag of the grind handy, or one tired blink may have been their last.

A house built on a rock on the river Drina is seen near the western Serbian town of Bajina Basta, about 160km (99 miles) from the capital Belgrade May 22, 2013. The house was built in 1968 by a group of young men who decided that the rock on the river was an ideal place for a tiny shelter, according to the house's co-owner, who was among those involved in its construction. (Photo by Marko Djurica/Reuters)