Viking re-enactors representing the rival armies of the Vikings and Anglo-Saxons skirmish near Clifford’s Tower during the Jorvik Viking Festival on February 23, 2019 in York, England. The annual Jorvik Viking Festival held in York is recognised as the largest event of its kind in Europe. This year the festival remembers the role that the Viking women played during those turbulent times. (Photo by Christopher Thomond/The Guardian)

An artist takes part in the festival “Statues en Marche” in Marche-en-Famenne, Belgium, July 20, 2019. Living statues are a common sight in many city centers, but it is rare to see such a diverse range of this peculiar form of street art for which performers must keep still for painfully long periods of time to create the desired illusion. (Photo by Yves Herman/Reuters)

Chen interacts with his “smart” sеx doll as he lays in a bed in his home in Guangzhou, Guandong Province, China, 05 April 2018. Chen, because of his busy pharmaceutical sales job and the travel it involves, has no time for a girlfriend. Chinese girls all want to talk about marriage after the second date and he is not interested in that for now, he said. (Photo by Aleksandar Plavevski/EPA/EFE)

“Bombay’s once ubiquitous Premier Padmini taxis were introduced in the 60s and are dwindling at an alarming rate. This follows a decree banning vehicles over 25 years old from the streets to be replaced with “modern alternatives”. In a few years these iconic workhorses will be gone from Bombay’s streets altogether. It is important to capture this before it disappears and I see the road wallah's cabs as the time capsules that allow me to do this”. – Dougie Wallace, Bombay India, March, 2013. (Photo by Dougie Wallace)

As these Cafe Taina Coffee ads explicitly assert, there are "times when sleeping is not an option."
Executed by Giovanni + Draft FCB, this animated advertising campaign captures two situations in which awareness is of necessity: when you're trapped in a jail cell with a large creepy inmate, and when a fellow castaway is equally prepared to resort to cannibalism as you are. It's very lucky that the cartoon characters in the Cafe Taina Coffee ads had a bag of the grind handy, or one tired blink may have been their last.

“In 1967, Zhang Yaxin was 34 and working as a photojournalist at China’s state-controlled Xinhua News Agency when he was assigned to a top-secret government project. He was to be the official photographer of a new arts program led by Chairman Mao and his wife – the Model Operas. Though he was not to know it then, Zhang would spend the next seven years documenting the evolution of one of the most dramatic and elaborate attempts to redefine artistic sensibilities in modern art history”. – Chengcheng Jiang via TIME. Photo: Raid on the White Tiger Regiment, 1971. (Photo by Zhang Yaxin/Courtesy See+ Gallery, Beijing)

Submersible “Jiaolong” is put into the sea for the second dive during a series of six scheduled ones to attempt the country's deepest-ever 7,000-meter manned dive on June 19, 2012 in At Sea, Unspecified. The submersible “Jiaolong”, carrying three people, reportedly reached a depth of 6,965 meters in the Mariana Trench, the deepest part of the world's oceans which is located in the western Pacific Ocean, on June 19, local time. (Photo by China Foto Press)