Revellers celebrate moments before the rocket fire or “Txupinazo” marks the start of the Festival of San Fermin (or Sanfermines) at Consistorio square in Pamplona, Spain, 06 July 2014. The annual nine day long running-with-the-bulls fiesta commemorates St. Fermin, Pamplona's patron saint. (Photo by Javier Lizin/EFE)

The World Bodypainting Festival held from July 4 to 6 at Lake Worthersee in Austria's southern Carinthia province included artists from around the world, drawing visitors to the “Mecca of Bodypainting”, according to the World Bodypainting Association. Photo: World Bodypainting Festival 2014. Photographed July 4th in Poertschach am Woerthersee, Austria July 4, 2014. (Photo by Jan Hetfleisch/Getty Images)

“The National Portrait Gallery, London's annual photographic portrait prize was established in 2003 as the Schweppes Photographic Portrait Prize. In the years 2006 and 2007 it was referred to simply as the Photographic Portrait Prize, while from 2008 new sponsors have resulted in the name, Taylor Wessing Photographic Portait Prize”. – Wikipedia. Photo: “Tic Tac and Tootsie (twin sisters Carrol and Shelly McKean)”. Taylor Wessing photographic portrait prize 2010. (Photo by Jeffrey Stockbridge)

Several beaches along South Florida's Atlantic coast line were closed after thousands of sharks were seen migrating in the waters. The sharks were migrating from Boca Raton to Jupiter since the beginning of March, marine biologists told NBC Miami. Photo: A spinner shark swims just offshore on Midtown Beach in Palm Beach on Tuesday. (Photo by Jeffrey Langlois/Palm Beach Daily News)

Martin Rietze is a “volcano-chaser”, a particular breed of photographer who takes big risks for big shots. He was able to capture destructive and beautiful forces of nature at work on a trip to Japan in February 2013. His photos show the Sakurajima Volcano, an active volcanic who's record-breaking 1914 eruption sent lava flows across the island. (Photo by Martin Rietze/Guzelian)

“Bombay’s once ubiquitous Premier Padmini taxis were introduced in the 60s and are dwindling at an alarming rate. This follows a decree banning vehicles over 25 years old from the streets to be replaced with “modern alternatives”. In a few years these iconic workhorses will be gone from Bombay’s streets altogether. It is important to capture this before it disappears and I see the road wallah's cabs as the time capsules that allow me to do this”. – Dougie Wallace, Bombay India, March, 2013. (Photo by Dougie Wallace)

As these Cafe Taina Coffee ads explicitly assert, there are "times when sleeping is not an option."
Executed by Giovanni + Draft FCB, this animated advertising campaign captures two situations in which awareness is of necessity: when you're trapped in a jail cell with a large creepy inmate, and when a fellow castaway is equally prepared to resort to cannibalism as you are. It's very lucky that the cartoon characters in the Cafe Taina Coffee ads had a bag of the grind handy, or one tired blink may have been their last.

A mushroom cloud dwarfs a row of skyscrapers in what looks like a devastating nuclear bomb detonation. But thankfully this is just a spectacular weather-front blasting in from the tempestuous Rocky Mountains near Denver, Colorado, USA. The unbelievable shot is just one of many of the city's skyline taken by photographer Greg Thow. The 49-year-old has also captured equally stunning shots of lightning blasts and arching rainbows – all from the comfort of his balcony. (Photo by Greg Thow/Barcroft Media)